TRADZE – PRIVACY POLICY & COOKIE POLICY
1. Introduction
Tradze [TRADZE TECH-FZCO] (“Tradze UAE”, “we”, “us” or “our”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and share your information when you use the Tradze mobile app (the “App”) or related services.
Your contract for use of the App is with Tradze UAE, but we comply with UK GDPR and UK data protection laws.
[TRADZE LTD] (“Tradze UK”) is an affiliated group company providing administrative, support, and operational services in the United Kingdom. Both Tradze UAE and Tradze UK may process your personal data in connection with App operations.
This Policy also explains how we use cookies and background location tracking for service providers.
2. Data We Collect
2.1 Personal Information You Provide
When using the App, we may collect:
Name, email, phone number
Account login credentials
Billing and payment information
Address and location details
Emergency service preferences
Reviews and ratings you submit
2.2 Information Collected Automatically
Device information (model, OS version)
IP address and approximate location
App usage and analytics (features used, pages visited)
Crash reports and performance data
2.3 Information from Third Parties
Verification information from tradespeople (licenses, qualifications)
Payment verification data from third-party processors
3. How We Use Your Data
We use personal data to:
Provide and manage your account and bookings
Connect you with tradespeople
Process payments and service fees
Communicate about bookings, updates, and emergencies
Conduct identity verification and fraud prevention
Improve the App and services through analytics
Comply with legal obligations
Both Tradze UAE and Tradze UK may process your data in connection with these purposes.
4. Legal Basis for Processing (UK GDPR)
We rely on the following legal bases:
Contractual necessity: to perform services requested
Legitimate interests: fraud prevention, analytics, service improvement
Consent: for marketing and cookie usage
Legal obligations: compliance with UK law
5. Sharing Your Data
We may share your data with:
Tradespeople you book via the App
Payment processors for billing
IT and analytics service providers
Tradze UK Ltd for administrative and operational support
Regulators or law enforcement if required by law
We do not sell personal data.
6. Background Location Tracking (Service Providers)
Tradze uses background location tracking for service providers to enable real-time service delivery and improve the customer experience.
6.1 When Tracking is Enabled
Tracking is only active under these conditions:
Booking Confirmation: tracking starts after a booking is confirmed
Rapid Response Switch: tracking is active only when the service provider enables the “Rapid Response” switch in the app
Automatic Stop: tracking stops automatically once the booking is marked as completed
Providers have full control over enabling/disabling tracking.
6.2 Purpose
Background location data is used strictly to:
Show customers the provider’s real-time location during active bookings
Provide accurate estimated arrival times (ETA)
Improve coordination and service safety
We do not track service providers outside active bookings and do not use location data for marketing or advertising.
6.3 Data Usage and Storage
Collected only while background tracking is active
Used solely for operational purposes related to the confirmed booking
Not shared with third parties for marketing
Retained only as long as necessary for operational, legal, or safety purposes
6.4 Provider Control
Service providers can control tracking via:
The Rapid Response switch in the app
Completing a booking
Device-level location permission settings
If device location permissions are revoked, background tracking will not function.
7. Cookies and Tracking
7.1 What Are Cookies?
Cookies are small files stored on your device to improve functionality and performance.
7.2 How We Use Cookies
Type
Purpose
Consent Required?
Strictly Necessary
Core App functions
No
Performance/Analytics
Anonymous usage tracking
Yes
Functional
Remember preferences and settings
Yes
Marketing
Advertising and engagement tracking
Yes
7.3 Managing Cookies
You can manage or block cookies via your device settings. Some App features may not function if cookies are disabled.
8. Your Rights (UK GDPR)
You have the right to:
Access your personal data
Correct inaccurate information
Request deletion of data
Restrict or object to processing
Receive data in portable format
Withdraw consent for marketing at any time
Contact: [info@tradze.com]
9. Data Retention
We retain personal data:
As long as necessary to provide services
To comply with legal obligations
To resolve disputes or enforce agreements
Data no longer needed is securely deleted or anonymised.
10. Security
We implement appropriate technical and organisational measures, including encryption, access controls, and regular security assessments, to protect your data.
11. International Transfers
Your data may be transferred to and processed in countries outside the UK, including the UAE, by Tradze UAE or Tradze UK. Adequate safeguards are in place to protect your personal data in accordance with UK GDPR.
12. Children
The App is not intended for children under 18. We do not knowingly collect personal data from children.
13. Updates to This Policy
We may update this Privacy Policy to reflect changes in law, App functionality, or business operations. Material changes will be notified via the App or email.
14. Contact
For questions about privacy, cookies, or your rights:
Email: [info@tradze.com]
Tradze UAE Address: [IFZA BUSINESS PARK, DDP, PO BOX 342001, DUBAI, UNITED ARAB EMIRATES.]
Tradze UK Ltd Address: [71-75 SHELTON STREET, COVENT GARDEN, LONDON, UNITED KINGDOM, WC2H 9JQ]
